Color Psychology In Branding
Color has a strange yet powerful effect on our emotions and how we behave as consumers.
Arche-what? Exploring your brand’s Archetype
Archetypes help you define your brand as well as help your customers relate to it as if it was ALIVE!
Role of Typography in Branding
When we are talking about typography, we aren’t just talking about your awesome selection of fonts.
Tickles & Co
BRIEF Tickles & Co is a disruptive, bold and fun cat care retail brand. From visual identity to the tone of voice, the Tickles & Co brand was built with a soul that is playful, colorful and with loads of fun and humor in the center of it all! They weren’t ready for a storefront…
Uncharted
BRIEF Uncharted Maldives is a sleek and elegant brand we developed for a boat charter specialist. From brand ID to the tone of voice and creative direction, we developed all aspects of their brand and translated it to their collaterals and website. Paying tribute to the brand name itself, the essence of the branding revolved…
Tropico
BRIEF Tropico is a new age F&B supplier, who has taken several hand selected premium brands under their belt from coffee to gelato. They have been slowly stepping into the hospitality industry as a full-service distribution channel and was in need of getting their business profile and marketing materials in order to step up their…
Wavelet
BRIEF Wavelet Ventures is a private sea transportation company, specializing in inter-island logistical solution ranging from scheduled transfers to private charters. They came to us with a clear vision on what they wanted the brand to be. With a pre-set logo already at hand, we went to work, meticulously crafting a soul to the brand…